Meet the business
Mexicantown Community Development Corporation
4K+ individuals flow monthly through the Mexican Town Community Development campus, conducting business with the State of Michigan’s Welcome Center, the Secretary of State offices, the Detroit Works Career Center and the Southwest Economic Solutions’ offices.
Reclaiming a non-profits story
Project
Goal
The team at Mexican Town Community Development Corporation had a Wordpress website up that left them confused and flustered every time it came to making updates. Eventually the site became outdated, design, and content wise and the team reached out to EBD to establish a new one. The goal was a site that highlighted the groups past and future events and allowed for RSVPS and easy updates.
Project Highlights
Project Highlights
Blog Launch
The site was launched with a new centralized blog to share community updates, resources, and stories while boosting visibility through SEO.
SEO Setup/Google Listing
We set up each page for SEO and Social Sharing success. Ensuring the thumbnail and keywords attached to each page are optimized for the given platform.
Events Widget
The site features a fully branded events rsvp checkout exprience that highlights upcoming programs, workshops, and neighborhood celebrations.
Newsletter Collection
With a custom link in bio page and a newsletter widget embeded in the footer the team is building onto their already strong email list of dedicated customers for future promotional blasts and email marketing efforts.
